RCEURO RECRUITMENT THOUGHT LEADER CONVERSATION

We speak today with Matthew Brown, Director of Business Development at Work4 Labs, who details the progress that the Work 4 Us application has made and the new development which will support Employee Referral Programmes. More details about the new app will be found below the interview.

Work4 Labs, the company behind ‘Work for Us,’ Facebook’s #1 recruiting application, today publicly launched a revolutionary new version, which automatically matches a user’s Facebook friends with the best jobs. The app is the first to leverage Facebook’s wealth of profile data (education, interests, work history, etc.) and personal connections to optimise job referrals.

Since nearly 1 of 3 hires (in the USA) come from referrals (source: SourceCon1), it’s no surprise that encouraging referrals is critical to a successful recruiting strategy. Despite this, many companies struggle to design scalable referral programs.

“Facebook users share over 30 billion pieces of content per month, mostly music, news stories, and the like. Our app makes the identification and sharing of highly relevant job opportunities incredibly simple, so this valuable information can be socially distributed,” says Stéphane Le Viet, CEO and co‐founder of Work4 Labs. An RCEURO interview with Stéphane can be viewed here.

By leveraging advanced job‐matching algorithms and Facebook’s social graph, the ‘Work for Us’ app now allows users to automatically see which friends are the best matches for particular jobs. Work4 Labs developed this proprietary technology following a one‐year partnership with a computer science and statistical research lab in Paris, France. The app is very straightforward to use for both recruiters and referrers. Any company can install the ‘Work for Us’ app for free in minutes, thus creating a full social career site on their Facebook Page.

When users visit jobs posted through a company’s ‘Work for Us’ app (e.g., L’Oréal Global Recruitment), they have access to a section called “See Friends Matching this Job.” Once authorised, the app processes Facebook and LinkedIn profile data – education, work history, interests, location, and so on – to suggest the most relevant friends for the job.

Founded in 2010, Work4 Labs is an innovative social media startup with offices in San Francisco and Paris. The company was founded by two visionaries with extensive experience in tech-enabled human resources and social media. Recognising the untapped potential of the world’s largest social network, they developed a breakthrough app to leverage Facebook’s data-rich environment for both recruiters and candidates.

Last update : 24-05-2011 14:39

Keywords : Work 4 Labs Launches Facebook Employee Referral App, RCEURO Thought Leader Conversation, Matthew Brown, Stephane Le Viet

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