|New Recruiting Model Taking the UK Recruitment Industry by Storm|
|Written by Hannah Stacey|
The UK recruiting industry is ready for a change. That’s the message given by recruiters in response to brand new recruitment model, Sonovate. Launched last month, the site is already providing recruiters with all the tools necessary to start up on their own, and has received positive responses to its unique offering from as far afield as Australia.
After two months of trading Sonovate has attracted a host of high-level recruiters to subscribe to its services, with current early adopters ranging from contract to permanent recruiters, from top-billing managers to part-time mothers and spanning across five different sectors.
“Our pioneering Associate Businesses are successfully and regularly recruiting and closing deals already. If these recruiters had chosen to found their business single-handedly they might still be bogged down in admin and paperwork rather than bringing in commissions as they are now,” comments Richard Prime, managing director of Sonovate.
One of the first recruiters to subscribe to Sonovate was Andrew Longfellow, now owner of Samuel Frank Associates. Andrew left his former agency, where he had worked for more than a decade before starting his business with Sonovate in March.
Longfellow comments: “Through Sonovate I realised that I could have the autonomy of running my own business without any of its unattractive aspects. My lifestyle since subscribing to Sonovate has been fantastic. I have been building a successful and consistent business while enjoying amazing flexibility and a better work life balance than I have experienced in years. I don’t know if I could have achieved this so quickly without the backing of Sonovate.
Subscribers to Sonovate are provided with a no-risk business including contract finance, a personal online profile, back office support and recruitment CRM, amongst other services, allowing them set up and run their businesses within a matter of minutes. Recruiters can choose how often they work and for how long and are given full support by the Sonovate team which liaises with them on a daily basis through Yammer, Sonovate’s social business network. As a result Sonovate is the ideal business model for those looking for enhanced job flexibility and satisfaction.
Sonovate recognises that its business will need to evolve and adapt as it grows. Through Yammer, the online business network, it encourages regular and honest feedback, all of which is taken into account when deciding the path of the business.
“Sonovate exists to best suit the needs of the recruiters subscribed to its services. We have had fantastic feedback so far and as a result of requests from subscribers are planning a number of new developments including free independent websites which will be owned by the Associate Businesses,” explains Richard.
“We have been overwhelmed by the response so far and are encouraged by the early progress of the company. We’ve been especially excited by the number of existing recruitment businesses that have contacted us in order to subscribe and receive our services and would encourage any recruiter considering going it alone, or start-up agency looking for a complementary network of services, to call us and have a chat. We are always happy to answer any questions they have,” Richard concludes.
To find out more about Sonovate, visit the website www.sonovate.com or call 0207 112 4949.
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Sonovate is a unique recruitment model. By subscribing, experienced recruiters establish their own Associate Businesses supported by Sonovate’s services. At the heart of Sonovate lies its Associate Businesses. Associate Businesses are limited companies, established by recruiters when they subscribe to the Sonovate platform.
The idea for Sonovate was born from founders Damon Chapple and Richard Prime’s combined 30 years of experience in the recruitment industry. Through Sonovate the pair aim to channel their passion for the industry towards re-invigorating, revitalising and reinventing the career for recruiters and rewarding them both financially and professionally.
Sonovate has received investment from Paul Birch, founder of the forerunner to Facebook, Bebo. Paul has a proven track record, backing start-up businesses which grow to become market leaders in their industry.