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There has been in recent weeks a lot of debate about the future of job boards, the impact of social media but some recently released statictics would indicate that job seekers are voting with their feet.

Comscore has released some interesting statistics about the US traffic to the business-oriented social networking site LinkedIn. According to Comscore, LinkedIn had 8 million US visitors in July this year, an increase of 66% compared to a year ago.

But the really interesting part was some data extraction about the kind of visitors that LinkedIn is getting. By cross-referencing visits to job-seeking sites with visits to LinkedIn, Comscore was able to estimate of how many of LinkedIn's visitors are job seekers (and even to what degree those visitors are looking for a job).

According to that data, the average LinkedIn user is 2.4 times as likely as the average Internet user to be looking for a job. A full 28.5% of LinkedIn's users are looking for a job

Using Comscore's data from the graph above, we get that compared to the average Internet user, LinkedIn users are:


The Network Logo

The Network , which brings together career sites from 119 countries and generates traffic of more than 45 million unique monthly visitors, held its annual conferenence in Bulgaria this month. The conference, hosted by partner Jobs.bg, was covered in Bulgarian publication, Human Capital, including videos of presentations from the managers of the leading job sites in France, Russia, Germany, Poland and Britain such as Totaljobs.com , StepStone and A denclassifieds .

Leading international career sites reported a decline in the published positions between 35 and 40 percent as a result of the global economic crisis. The good news is that some Western countries noticed a slight increase in the published positions last month.

The coverage and presentations can be viewd on the Human Capital site in native Bulgarian or the tranlsated version.


 What happened in Dallas this week?

Contributor and member Bill Boorman just returned from Dallas, where he attended TalentNet Live!, a one day local training event to bring the latest in recruiting best practices, trends and social media techniques to the DFW audience. #TalentNet was co-founded by Susan Kang Nam and Craig Fisher.

Wrap Up and Slides from TalentNet Live Recruiter Conference available on the event website.

In the meantime, here is a link to the presentation to one of our favourite recruitment gurus, Dennis Smith , recruiter Extraordinaire in the wireless/telcoms space. 

 Or you can view the presentation from SlideShare below.
 
View more presentations from Dennis Smith.

As we have posted in the news section today, the CIPD report Jobs: The Impact of Recession and Prospects for Recovery had some interesting conclusions regarding movement of the economy and its impact on possible job recovery.

The scary area for me was the concluding comments by the Chief Economist at CIPD (raise your hands all of those that knew there was such a person at the CIPD), John Philpott:

“Unless the economy rebounds from recession far more strongly than most economists expect the likelihood is that the recovery will be broadly jobs-light, resulting in a slow grind back toward the pre-recession rate of unemployment. And while a jobs-loss recovery is not the most likely scenario it remains a distinct possibility, which means it is of vital importance that the government, the Bank of England, and their counterparts abroad, maintain expansionary fiscal and monetary policies for as long as necessary”.
Translation? We could be on the way to a "jobs light" recovery.

I will set up a poll/survey and look for your comments.

Personality assessments on it’s own, and even better when integrated into an ATS or an HRMIS, can help you hire effectively, manage employees better and implement better organizational development strategies.

Our recent blog outlines the steps need to be taken care of when selecting a pre-employment assessment company.

Please reveiw the video as well.


There has been a lot of talk recently about Recruitment Technology, pros/cons, and how to make it more effective.
One area that we need to consider is Recruiter Mobilisation. What is this? - I hear you ask.


The term Workforce Mobilisation has been around for a while and has increasingly become a priority for organisations over the past few years. Originally, it primarily referred to providing your employees with mobile phones followed by access to corporate email and calendars.

Today, the definition of mobilisation has expanded to include real-time access to applications, databases, analytics, collaboration tools and networks.

The evolution of Technology is aiding the workforce mobilisation process:

- Introduction of NetBooks (lightweight portable laptops)
- Smartphones (iPhone, Blackberry etc)
- Availability of wi-fi networks
- 3G networks / 3G USB Dongles
- Internet Cafes
- Cloud Computing and Software-as-a-Service Applications
- Online conferencing tools
- Instant Messaging

... and so on. It is now much more easier (and cheaper) to stay connected to the right information, and the right time, where ever you may be.

So how can the recruitment industry capitalise on Recruiter Mobilisation?

Employees who frequently operate disconnected from a desktop can experience delays in obtaining much needed information. Important documents that need authorisation, entering job orders, checking activities, etc... most often are originated or received at a desktop computer. The recruiter frequently won't have access to this information until they return to their desk. This creates delays that can impact the organisation multi-fold. By providing real-time mobile access to valuable information, the employee can be more productive and responsive to time sensitive activities.

Another important benefit is improved accuracy of data entry. Recruiters who work remotely often capture needed data on paper or simply try to remember until they return to their desk. This frequently results in missing, erroneous or forgotten information. Workflow is negatively impacted because of the delay from the time information is captured to when it is entered. Mobile access to databases means that information is captured accurately, in a timely fashion, and can be acted upon almost instantaneously. Furthermore, this eliminates redundant tasks such as capturing the data on paper and then having to reenter it at a later time. The timesavings are certainly quantifiable over time.

Front Office Recruitment Databases have now started moving towards creating Mobile User Interfaces - RDBPro as an example have a very good iPhone portal that allows Recruiters to manage the recruiting process from their handheld device.

Bullhorn are another database provider that offers a true Software-as-a-Service (SaaS) platform. This allows recruiters to access their database and functionality from any PC/Laptop that has an internet connection - from anywhere in the world. The same applies to EvolveDB, i-Business Resources and so on.

Technologies such as these not only provide recruiters with instant access to their information anywhere/anytime, but can also help increase the rate of response to their clients, prospects or candidates. This can be a key differentiator between one recruiter and the next. Why wait to reach your destination when you can have access to the information in order to close the deal wherever you are?

To put this into further context: imagine a Recruiter who is visiting a prospect client at their location - having a face to face discussion about what they do and the types of jobs that they have. Wouldn't it be great if the Recruiter could simply search their candidate database from their Phone/Netbook, and present a list of suitable candidates to the client - right in front of them? Another key differentiator.

SugarSync.com is another tool that helps facilitate home based or mobile working. SugarSync allows you to synchronise your document library with any other PC/Laptop - whilst also making your documents available via the internet. And once the documents are in 'the cloud', it also means that they can be accessed via your smart phone - Blackberry or iPhone. We use SugarSync at Pan Eight, and love it!

But what good can be gained from storing documents online when you need Word, Excel, Powerpoint etc installed to open it? Well that's where Google Docs comes in. Google Docs provides the means to not only access, but create and edit your Word, Excel or Powerpoint documents online - via a web browser. This means that you no longer need to invest in heavy Microsoft software licences in order to access and edit your online documents. Zoho are another provider of similar cloud-based applications.

LogMeIn is another great tool that allows you to remotely connect to your work PC from anywhere in the world - allowing you to virtually sit at your desk, while at the pub - I mean from your home office!

Not to mention the benefits that home/remote working can provide in terms of employee engagement, motivation, productivity, and cost efficiency (travelling, child minding, expenses etc)

Workforce mobilisation tools and methods have become common place within many industries. Sure, it also depends on company culture and processes, however Recruitment/Staffing companies should take note of this growing trend.

For more information on how you can embrace Recruiter Mobilisation, drop us a line.

Pan Eight Consulting
This e-mail address is being protected from spam bots, you need JavaScript enabled to view it
www.paneight.com

Organizations need more valid employment screening programs that can show a direct impact of

assessment scores on business outcomes. The current economic downturns require a more integrated approach, as organizations try to  identify between mission-critical programs and costly options that end up being merely ‘excursion' trips.

The use of predictive modeling demands that no shortcuts are taken. It is important to balance expenses with assessment outcomes. ROI needs to specify the type of outcomes that can be termed as critical business drivers.

It is important to expand the scope of assessment

 


It took radio 38 years to reach 50 million listeners. Terrestrial TV took 13 years to reach 50 million users. The internet took four years to reach 50 million people…

Social media has captured an audience of hundreds of millions in the last 12 months alone!

At a recent conference of well respected business leaders I was dismayed at the various negative comments based around social media. From my own experience, many more senior executives have taken the stance that its a complete waste of resources. Just to ensure I am not completely mad, I checked out all the speakers on LinkedIN and found, that’s right, none of them…

These highly experienced networkers just don’t get it – Social media is a new era of communication. The problem is – its growing so fast very few grasp its opportunity in the short-term never mind the strategic benefits of early involvement in the long term.

  • Networking – There is no better way to create new contacts.
  • Sales – Used correctly its an ideal tool to skip over gatekeepers.
  • Online marketing – Synchronise your online content and your search rankings are vastly improved.
  • Branding – Its practically free!
  • Online Recruitment – There is no better way to reach passive candidates.


Love it or hate it social media is here to stay, the question is how will it develop?

Real-time search

Google is great for finding the information you need, but try searching for the same information on twitter. Any good?

You have just potentially discovered phase 2 (2010 – 2011) of the social media revolution - Google v Microsoft – The search Wars

http://m2rk.wordpress.com/2009/08/20/the-social-media-revolution/

 


A future digital recession

Posted by: Mark Powney in Untagged  on

Mark Powney
Just over 2 years ago many economists were telling us that a recession was looming. In hindsight it was always going to happen, after all, history tells us that our up and down way of life always delivers an era of consolidation. Only one thing is certain, it WILL happen again, the big question is – when and how severe?

What they didn’t predict was the mass banking collapse which would be lived out in the media. Some would say that the media added insult to injury, personally, I think they played an important role in our eventual recovery. In a time of crisis, honestly and transparency is essential, particularly when our trust in those that serve us faltered.

Quick precise action was needed and truly delivered. Some would say Mr Brown was forced into action by the extent of media coverage, others would say it was good economic judgement/leadership. Either way it seems we are out of the cloudy waters and moving into a new era of economic activity.

So are we really on our way to economic recovery?

The two previous longest recessions since the great depression both lasted 16 months, thus -1881-82 and 1973-74. The average recession since 1940 lasted 10.1 months, whilst the current recession, which officially started in December 2007, has now lasted 19 or 20 months (USA figures).

The housing market has started to rebound, business confidence is gathering momentum, leading indicators are giving off positive signals, unemployment whilst still bleak, is not growing as fast, the stock market appears to be more stable and the vast amounts of government cash input is beginning to move into the real economy.


Recruitment recovery ... what recovery?

Posted by: Keith Robinson in Untagged  on

Keith Robinson

I posted the full release of Monday's CIPD/KPMG employment survey, the reason, because I had read 3 different media and each had put a different spin on the results.

 Some talk about a recovery, others a challenging time ahead. So I decided to run the full release.

My take, I found it worring for the recruitment industry particually the Advertising/HR Communications agencies and some "more traditional"media AKA print/Public Sector job boards. Why? - because  Public Sector recruitment is traditionally 50% plus of the UK recruitment media market and for many regional media has been a major revenue line plus some nationals ( Guardian) and many business to business  groups.

 During this recession "at least the public sector has remained boyant" is a cry I have often heard. But it looks like that particular "gravey train" is about to end.

Not a shock given the debt we have built up in the UK. Something has to give and one thing the government can control directly is public sector spending. From everything I hear every authority and department is being asked to find savings today. But going forward these will be much deeper and this is bound to have an inpact on public sector recruitment spend.


 

Private sector employment improves - but weak economic recovery could trigger second wave of redundancies by year end

 The pace of deterioration in UK job prospects is starting to slow this summer as private sector demand for staff begins to stabilise following a surge of redundancies earlier in the year. Not only are far fewer employers expecting to make staff redundant but the scale of planned redundancies has also reduced.

 This is the key finding of the latest quarterly CIPD/KPMG Labour Market Outlook (LMO) survey - involving more than 900 employers and covering all sectors of the economy - results of which are published today.

 However, signs of improved employer optimism in the private sector are offset by mounting pessimism in the public sector. And the CIPD accompanies today's survey results with a warning that a weak economic recovery could trigger a renewed burst of redundancies in the private sector if corporate profits continue to be squeezed by fast rising unit labour costs.

 The summer 2009 LMO survey finds a negative balance of -10 per cent between the proportion of employers expecting to employ more staff (in the three months following the survey) and the proportion expecting to employ fewer staff. This compares with a negative balance of -19 per cent in the spring quarter.


I have watched with interest lately that CNN are promoting job seekers to their audience in an effort to help them secure a job. The candidate records their profile, stating what experience they have and what it is they are looking for. To date it has had great success with most of the candidates securing interviews and jobs.

With the job market the way it is, what are job boards and recruiters doing in the way of video to help their candidates promote themselves via video. Many people feel video just won't work, well tell that to the candidates who have found jobs utilising it.   And yes it is a different medium however the concept is still the same.

Interested in your thoughts?

Funding in Europe Any chance

Posted by: Keith Robinson in Untagged  on

Keith Robinson

New "Beta" site gets $3m in first round investment. Good to see US VC backing recruitment start up's BUT question would they have raised that kind of money in Europe? see ERE news story.

It seems to me that in Europe it is much tougher to get funding for new "recruitment innovations" is this true?

Over the years I have seen so many well backed US start up's come and go. Some succeed and some fail. But at least they get the chance to try, in Europe we seem to find it much tougher to get investment for recruitment technology start up's.

European investors seem to prefer to back "media acquisitions", "staffing and recruitment consultancy takeovers/start ups" is this me or is this the experience of others?

My worry is that without the right funding and therefore investment in sales and marketing infrastructure, we have some great "local" business but will not breakout of a "local market" and achieve the critical mass needed to survive in an increasingly global market.

All opinions welcome, particularly those from the investment community.

Thanks


Keith


Yes that staggering fact was revealed by TechCrunch yesterday. Facebook is growing at an astounding rate, it added 24 million new unique visitors worldwide  last month alone for a new record total of  340 million unique visitors.

 

Worldwide unique visitors (June, 2009).  Source: comScore

  1. Google Sites: 844 million
  2. Microsoft Sites: 691 million
  3. Yahoo! Sites: 581 million
  4. Facebook: 340 million
  5. Wikimedia Foundation sites: 303 million
  6. AOL: 280 million
  7. eBay: 233 million
  8. CBS Interactive: 186 million
  9. Amazon: 183 million
  10. Ask Network: 174 million

With this level of growth a debate must be "where do we really make our money?". What I mean is how does this impact on us in our world of recruitment?.

 It is clear that Linkedin is seeing recruitment as being a key revenue generator. But the scale of growth would indicate to me that for Facebook the aim is the be a "media business" and it's target will be to take Google on.


Is Recruitment advertising dead?

Posted by: Keith Robinson in Untagged  on

Keith Robinson

If "recruitment advertising is dead" what should we call it in the future. It is more than just an advertisement on a job board or in a newspaper. Engagement advertising - NO - but what?
.

The term "recruitment advertising" seems outdated today, it conjures an image of a beautiful advertisement in a newspaper. Today is "social" it is engagement, it is about authenticity, it is about relationship and the brand is defined by your employees, the candidate experience ie by others not you It is the "user experience".

So what therefore does the term "recruitment advertising mean?", is their still such a thing?

I will take all replies and repost and let you decide.

Keith Robinson


Facebook Recruitment - Case study

Posted by: Mark Powney in Untagged  on

Mark Powney

As an active facebook user myself, the idea of being recruited via this medium leaves a bad taste in my mouth. Any recruiter considering this social media tool should be aware that there are legal pitfalls, in addition to numerous other dangers. Facebook is a people to people network and intruding on this relationship platform should not be done directly.

To read full blog -

 


How to use social media for recruitment?

Posted by: Mark Powney in Untagged  on

Mark Powney

Recruitment advertising, employer branding and staff retention are the main clear benefits of using this medium.

To read the complete story - open up the full story link and click through to the oritginal posting.


Corporate Social Media Marketing

Posted by: Mark Powney in Untagged  on

Mark Powney

Corporate social media campaign is all about harnessing the power of digital marketing, adding a new communication channel into your existing on-line strategy. Get it right from the start!

This new and frantically growing medium is a marketing, PR and communication tool that needs to be planned out thoroughly from the outset. A half hearted or confused social media campaign can be a waste of your time, budget, resources and even damage your brand.

Read the full article on my blog, Digital Recruitment, Marketing and Social Media Development.

 


Social Media in Recruitment Conference

Posted by: Alan Whitford in Untagged  on

Alan Whitford

 Live from the Social Media in Recruitment Conference in London

Twitter: #smir

We will be posting throughout the day and later this week on the presentations.

Good group of delegates.  Amazing how many of us are Twittering live. At least 6 here, plus quite a few following and commenting from outside.

Second Session
How to use LinkedIn to promote your vacancies and source new candidates


 Bass jumping

Finding candidates in the shallow water

We started a bit of a global debate on the Monday evening ‘Ready for Lift Off '' online Radio Show hosted by Bill Boorman.   (The audio of the main show every week is available on our home page)   I dropped in my concept of Talent Puddle, as opposed to Talent Pool.  Michael Homula of  Bearing Fruit Consulting picked up on it and by the next day had written a great post on his site about it. 

This was my original thinking:
Talent Puddle - a term I evolved after years of talking to companies and conferences about building and using Talent Pools . Actually came to it after a fishing trip, trying to find the right fish in a very large lake, but success came in very small inlet.

Applied the thinking to Talent Pools  - Too deep, too hard to see the bottom where the best candidates are.  So, let's look in the shallower water, The Talent Puddle


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