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Tag >> totaljobs.com

I have been thinking a lot about job boards recently, as both a customer and a jobseeker.   In these socially enabled times, it strikes me that the job board user experience should be something like this:

Jobs are displayed in easy on the eye tag clouds, instead of ordered lists we know are manipulated by the recruitment organisations who post them.  Jobs are highlighted to me by other job seekers and I can rank them by most viewed, highest rated or user defined tags.  It’s a visual experience, not a data driven one.

I can tag each job myself, just like I can currently tag the rest of my social life – my pictures, my bookmarks and so on – knowing that all my fellow jobseekers are doing the same.  This rich user tagging is doing a way better job of delivering me relevant jobs than the job board search facility can.

What's more, I can connect with my social friends on the site, directly, along with other job seekers whom I don't know. Yet.  The feature that flags the profiles of people who are also looking for a job in my specialism or area takes care of that.

It introduces me to others in the community who also happen to be looking for a job in the same area as me. We can swap notes, compare opportunities, give advice and extend our job-seeking network.  And of course, make some life long friends along the way.


 totlajobs  group

Attending a breakfast seminar today in London, hosted by Totaljobs , featuring Totaljobs marketing research and International Labour market research by the Intelligence Group for The Network

Paul Smith, Group Marketing Director of Totaljobs Group , led off the presentations, after the introductions by John Salt. We will write about the Intelligence Group presentation (which is very impressive) later.

General economic challenges have impacted the job market

  • Decline in jobs
  • Increase in jobseeker activity
  • Google - recruitment query searches up 55% year on year
Advertising spend drops from £1.2 billion to £600 million
  • Offline decline 50%
  • Online decrease 30%

Paul projects a modest increase end 2011, early 2012 and online recruitment ad spend will pass offline in 2012


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